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AARHUS / DENMARK

''4-DAY INTENSIVE MASTERCLASS IN
food styling, photography
& POSTPRODUCTION''

COVER 4 SIGNATURE MASTERCLASSES:
DAY 1: HOW TO SET UP A HOME PHOTO STUDIO
DAY 2: STYLE FOOD LIKE A PRO  
DAY 3: SHOOT FOOD LIKE A PRO
DAY 4: EDIT PHOTOS LIKE A PRO

TAUGHT BY:
 6-TIMES AWARD-WINNING
COOKBOOK AUTHOR & PHOTOGRAPHER SIF ORELLANA

€1800
(bought seperately the price for these 4 masterclasses is €2.388)
YOU SAVE €588

FEBRUARY 28TH -MARCH 3rd 2019 (NEW DATES!)

 
 
This 4-day intimate and intensive masterclass training is for YOU, who really want to dramatically uplevel your skills in food-styling, photography, and postproduction and learn valuable industry insider information in a power-packed masterclass program taught by an award-winning cookbook author and photographer, who has walked every step of the way herself. It is for you, who dream of stepping up your business and life without spending years to build advanced skills sets on your own by experimenting, surfing the internet and learning by trial and error. Maybe you have already figured out your objective, but before you can transform your ideas into action and rise up, you need to build the necessary set of tools, skills, and insights. And you are filled with determination and enthusiasm to get started. If these are the exact thoughts, that inhabit your mind, then this 4-day intense and intensive training is just what you need, and I can’t wait to welcome you and provide you with all the tools, insider’s tips and tricks you need to make your dreams fly.
— sif orellana

 

WHAT
During our four intense and intensive days together, I'll bring you through four of my signature masterclasses based on foodstyling, photography and postproduction. The classes take place in my own Scandinavian light-filled home and studio in Aarhus - the second largest city in Denmark, ranked number 2 by Lonely Planet in its list of the ten best destinations in Europe to visit in 2016. 

We meet up each morning at 10 AM and start the day with a good cup of coffee or tea, a glas of freshly squeezed juice and freshbaked pastries + an introduction to each other and the program, after which I'll bring you through the first classes of the day. Half way we'll enjoy a delicious lunch and then continue with the classes. We round up at 4 PM.

Throughout my career as a cookbook creator, I have shot most of the food photos for my 12 bestselling cookbooks (+ for multiple food-and lifestyle features for magazines) in my own home with a minimum of equipment and squaremeters. It may surprise you how easily you can mimic the results of a giant studio with tens of thousands of Euros worth of high-end equipment. It is easy to get lost in the many options for equipment and set-up, but studios are really all about creative control, and managing the variables that affect the light is key. 

In this 4-day live course I share with you all my secret tips and tricks on how to set-up a simple, highly functional food photography studio, that allows you to shoot eyerollingly beautiful images, how you style stellar dishes, shoot food photos, that will make your audience and clients drool, and how you bring your shots from "GOOD" to "WOW" in postproduction.


Program during the 4-DAY masterclass TRAINING

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DAY 1

MASTERCLASS: THE ULTIMATE GUIDE TO SETTING UP A SIMPLE HOME FOOD PHOTOgraphy STUDIO

WHAT YOU WILL LEARN
* The complete guide to setting up a simple food photography studio with minimal equipment in your own home
* What equipment you would need to achieve stellar food photos
* How to find the right places in your house to shoot in terms of light, how to position your food and what time of the day to capture the shot
* What equipment to use to manipulate & control natural light (reflectors/diffusers/blockers/bouncers)
* Learn about backgrounds of all kinds - vinyl, paper/wood/stone/metal etc. and where to buy them/how to make them yourself
* The secret tools and gadgets that will make your new home studio rock

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DAY 2

MASTERCLASS: HOW TO STYLE FOOD LIKE A PRO

WHAT YOU WILL LEARN
* How to style your food in ways that are aesthetically appealing to the camera
* How to use props & accents that add depth and complete your scenes
* How to work with layering, repetition and triangles
* How to make conscious decisions on what to put in the frame and what to leave out
* Where to place hero subjects and supporting elements
* How to create dynamic tension, movement and energy in your food photos
* How to arrange the food and make it look crisp, fresh and mouth-watering
* How to discover the power of color balance?
* How to find your own signature expression styling-wise
* How to tell visual stories and work with props

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DAY 3

MASTERCLASS: HOW TO shoot FOOD LIKE A PRO

WHAT YOU WILL LEARN
* How to tell appealing and powerful storis through food photos
* How to create dynamic lighting setups that make your food imagery spark and look outstanding
* How to create and use a variety of surfaces that create stunning backdrops for your pictures
* How to choose the type of lens that meets your food photography needs
* How to frame your shots with the perfect composition for food photography
* How to plan and conduct a successful food photo shoot from start to finish.
* How to take brilliant food photos on a smartphone

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Day 4
MASTERCLASS: How to Edit Photos like a pro (Lightroom + iphone apps)

WHAT YOU WILL LEARN
* How to adjust the essential editing effects that make your food photos pop more and look more breathtaking
* How to achieve that delicate airy, clean and bright look - or make your photos look evocative, dark and moody
* How to make the colors and contrast in your photos pop and stand out
* How to use Adobe Lightroom to create an efficient workflow and apply key editing effects
* How to tackle flat light when it comes to editing
* How to export and share your photos with the right dimensions and quality settings
* Knowledge about all the little tweaks that make a powerful image

 

 THE PRICE IN TOTAL: €1800
(bought seperately the price for these 4 masterclasses is €2.388)
YOU SAVE €588

Included
All classes + 4 x coffee/tea/refreshments and fresh-baked Danish pastries every morning
+ 4 x delicious lunch + notebook and pen + the use of materials and props.
Excluded
Airfare and/or transportation to & from the masterclass, dinner and accommodation
(would, however, you can see a list of my own favourite hotels in the city below. You are also welcome to send me an email here if you want me to help you book the hotel).

Tickets are non-refundable, please confirm your ability to attend before purchasing your ticket.

*The workshop fee can be paid in two installments. To only pay a 50% deposit now, use the code 2INSTALLMENTS at check out.
Feel free to pay in full if you would like. Otherwise the second payment will be due about 6 weeks prior to the event.
Price listed is per person

 

During the two first months after Christmas in Denmark, when it’s still dark and chilly outside, the Danes love to snuggle up inside their cozy homes surrounding themselves with twinkling candles and indulging in big cups of tea and homebaked cinnamon swirls. To me, this time of the year has always been ideal for building a deeper understanding of different topics and enhancing my skills, so that I’m ready to put them into play and step-up my business when spring comes around. The interesting thing is, that surveys actually document that colder temperatures are conducive to more focused brain activity. So regard this as the perfect invitation for getting some serious studying, and up-leveling of your skills in food-styling, photography, and editing done. Guess all those New Years resolutioners were onto something, right?
— sif orellana
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